30 Days to Better Business Writing

Download this 116 page free ebook “30 Days to Better Business Writing”, written by Matthew Stibbe in pdf format.

Book Description

Wouldn’t it be great if everything you wrote was more interesting, credible and effective? Imagine better website copy, brochures, emails, letters, proposals, blog posts, press releases…You are already a better writer than you think. This book builds on what you already know withsome techniques used by professional writers and some guided practice.

Contents

  • Be a reporter
  • Interview someone
  • Ask the right questions
  • Find the story
  • Find the angle
  • Pick the right structure
  • Analyse bad writing
  • Analyse good writing
  • Write like a human being
  • Write for readability
  • Learn to concentrate
  • Play buzzword bingo
  • Eliminate the passive
  • Use shorter words
  • Use fewer words
  • Manage your writing
  • Get the right tools
  • Write a proper brief
  • Give good feedback
  • Write a great case study
  • Write a great press release
  • Write a better email
  • Write a blog post
  • Write readable web copy
  • Invent great names
  • Write a great presentation
  • Find time for writing
  • Break writer’s block
  • Working with pro writers
  • Final exercise

Book Details

Author(s): Matthew Stibbe
Format(s): Online
Number of pages: 71
Link: Download.

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