Free eBook: Marketing in 2010

Free eBook “Marketing in 2010″, by Conversation Agent.

Marketing in 2010: social media becomes operational, 10 marketers reveal direction – presented by Valeria Maltoni.

What are the ingredients of this exchange that make social
operational?
1. Tribe and networks (people)
2. Direction or compass (objectives)
3. Action and outcomes (measurable goals)
4. Maps (strategies)
5. Tools and tactics (media)

Download.